BLUEPRINT FOR SUCCESS, BUILD A PROFITABLE HVAC BUSINESS
Presented by Patrick Chapman
DATE: Tuesday, May 6, 2025
TIME: 8:00 AM – 4:00 PM
LOCATION: Ferguson HVAC (Training Room) 4203 NE 78th Street, Vancouver, WA 98665
Building a successful company can feel like a mystery. Most companies find themselves doing well in some areas, while struggling in others. This class is designed to guide participants through 8 areas of company management you have to master to be profitable and sustainable.
Topics Include:
- Develop a clear company mission, define core values, and establish healthy culture.
- Message & Marketing: Social presence, websites that work, lead generation and conversion.
- Profitable Products: Product development and product diversification to maximize profitability.
- Sales Process: From first contact to closing the deal, a clear process is key for consistent results.
- Team Alignment: Hire around company vision with clear job descriptions and performance reviews so employees see the path to promotion.
- Price & Cashflow: Learn what to charge and give every dollar an assignment.
- Communication Skills: This is people skills training. This section shows you how to talk to anybody better.
- Succession Planning: Keys to maximize company valuation for sell or transfer to the next generation.
CANCELLATION: If you register for a class and cannot attend, please make sure you e-mail air-emarketing@ferguson.com to avoid a cancellation fee. Dealerships will be charged according to the cancellation schedule listed below for individuals who do not cancel.
- > 15 days prior to scheduled class = Full tuition refund
- 5-14 days prior to scheduled class = 50% of Full tuition refund
- < 5 day prior to scheduled class = No refund
* If we are able to fill your spot with another student, you will not be billed for cancellations.